SOCIAL CHARITY CAMPAIGN
This social media campaign was created to give back to the community and contribute to positive brand recognition over the holiday season. In partnership with The Snowsuit Fund this idea was conceived, pitched and completed on a minimal budget over a two week period. It surpassed its goal of 1500 shares within 24 hours of launch.
This social media campaign was created to give back to the community and contribute to positive brand recognition over the holiday season. In partnership with The Snowsuit Fund this idea was conceived, pitched and completed on a minimal budget over a two week period. It surpassed its goal of 1500 shares within 24 hours of launch.
Goal:
Contribute to the community while increasing brand awareness and engagement on social media
Concept:
1500 shares would mean Halogen would outfit 300 kids with snowsuits for the winter season
Platforms:
Email blast, landing page, blog post, banner ads, Facebook, Twitter
Result:
1500 shares within 24 hours
Contribute to the community while increasing brand awareness and engagement on social media
Concept:
1500 shares would mean Halogen would outfit 300 kids with snowsuits for the winter season
Platforms:
Email blast, landing page, blog post, banner ads, Facebook, Twitter
Result:
1500 shares within 24 hours
